Views from the Hills by R. E. Stevens, GENESIS II (The Second Beginning) E-Mail views@aol.com

I've shared my views with you, will you share yours with me?

For the past seven years, I have been writing about what I feel our profession of consumer and market research needs to do to improve our work. Now I would like to hear from you. As a favor, would you complete the following statements and communicate your responses by FAX, E-Mail, snail mail, or telephone. Please note that for each statement I am asking for two responses. The reason for this is to get beyond some of the more obvious responses.

The problem with consumer research today is . . .
1. ______________________________________________________________________                                                                    
2. ______________________________________________________________________                                                                    

I wish that there was a market research method that would . . .
1. ______________________________________________________________________ 
2. ______________________________________________________________________

I wish that there was a market research company that would . . .
1. _______________________________________________________________________
2. _______________________________________________________________________                                                                    

I need consumer research that will . . .
1. _______________________________________________________________________
2. _______________________________________________________________________

I know some who receive these will circulate them among their co-workers. I would encourage all readers to respond, not just those who receive them directly.

If I get a decent response, I will share the results. If not, I will just be disappointed. 


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